Google AdSense on WordPress: How to embed and manage ads

Elevate your ad revenue potential with Advanced Ads All Access, the perfect complement to our powerful free ad manager WordPress plugin. Take your monetization strategy up a considerable notch and experience the dynamic synergy between your website’s content and ad placements that your project is capable of.

With advanced features and customization options, our premium solution empowers you to maximize your earnings while maintaining a harmonious user experience. Supercharge your ad game with the perfect companion to our free WordPress plugin, opening new horizons for your website’s profitability.

1.4k+ Reviews

4.9
150,000+ Websites
30 Days Money Back Guarantee

Connect Google AdSense Now

Take over control in your backend

Empower your ad management with Advanced Ads’ intuitive backend tools. Effortlessly optimize ad performance by monitoring AdSense earnings and proactively identifying revenue risks through notifications. Gain easy access to essential ad management tools for uninterrupted service.

A decorative illustration of the backend control features of Advanced Ads

A decorative illustration of the ad placement feature of Advanced Ads

Place ad units from your account without coding

Easily integrate your Google AdSense ad units into your website without any coding. Advanced Ads offers a hassle-free bulk import feature to load all or specific ad units effortlessly from your account. You can also enable Google Auto ads, including Auto AMP ads, with just one click. No technical complexities, Advanced Ads handles it.

Create your ads.txt file automatically

Ensuring compliance with AdSense policies has never been easier. Advanced Ads will guard you against costly ad-serving disruptions by dynamically generating your ads.txt file in real-time, completely automating the process. By keeping this crucial file up-to-date and accurate, you’ll not only safeguard your ad inventory but also maximize your potential ad revenue.

A decorative illustration of the ads.txt feature of Advanced Ads

Connect Google AdSense Now

A decorative illustration of the Click Fraud Protection feature of Advanced Ads

Advanced Ads
Pro
All Access

Our Click Fraud Protection feature acts as a barrier against fraudulent clicks from competitors and bots. Activate it to safeguard your ads and maintain a healthy relationship with Google AdSense or other ad networks. This security measure ensures your campaigns stay protected, preventing potential bans or limitations on your accounts.

Pin your ads to your visitor’s screen

Advanced Ads
Pro
All Access

Enhance your ad strategy! Place and emphasize Google AdSense ads inside and outside of your website’s layout using Sticky Ads. Keep your ads fixed in their positions, ensuring consistent exposure as users scroll. Choose from various positions, styles, and display effects to captivate your audience.

A decorative illustration of the Sticky Ads feature of Advanced Ads

A decorative illustration of the AMP integration feature of Advanced Ads

Advanced Ads
Pro
All Access

Tailor your ad sizes specifically for Accelerated Mobile Pages. Effortlessly optimize ad display on AMP, enhancing the mobile user experience. Easily disable specific AdSense ad units on AMP pages with a simple checkbox. Enjoy streamlined AMP ad management for a smooth and efficient workflow. Advanced Ads ensures your ads are fully AMP-compatible, providing a flawless user journey.

Unlock your full revenue potential with our tools

All Access 1

ad toolbox for small businesses, 1 site

^€89

Add To Cart

All Access 5

ad toolbox for publishers, up to 5 sites

^€129

Add To Cart

All Access 20

ad toolbox for agencies, up to 20 sites

^€249

Add To Cart

Prices include updates and support for one year, excluding VAT. You may cancel at any time. See pricing page for details.

Screenshot of the Google AdSense tab in the Advanced Ads settings

Screenshot of an Google AdSense ad’s parameters

Code-free placement

Pull ad units directly from your Google AdSense account.

Unlimited banners

Place Google AdSense banners without volume limitation.

Monitor earnings

Show AdSense revenue directly in your WordPress backend.

Ads.txt generator

Automatically generate the ads.txt with correct AdSense entries.

Google Auto ads

Enable AdSense Auto ads and even Auto AMP ads.

Comfortably consult the Ad Health integration and Google AdSense violation checks.

Fix yellow ad backgrounds

Optionally adjust your theme to remove the unwanted Google AdSense background color.

Advanced Ads features

Works with Advanced Ads features like automatic content injection, Display and Visitor Conditions, or Cache Busting.

AMP support

Convert Google AdSense ads into AMP ads automatically with the AMP Ads add-on.

Flexible ad handling

Change settings of your Google AdSense ads like type and sizes directly from your WordPress backend.

Supports all formats

Supports all Google AdSense ad types, including Google AdSense display ads, native ads like In-feed ads, In-article ads, Matched content ads, Multiplex ads, Google AdSense Auto ads, and Google AdSense Auto ads for AMP.

Hide Google AdSense advertisements on 404 pages by default to comply with Google AdSense terms.

Step-by-step installation guide

Screenshot of manual installation of Advanced Ads, step 1 of 5

Enter “Advanced Ads” into the search form in the top right corner and hit Return to start the search.

Screenshot of manual installation of Advanced Ads, step 2 of 5

Look for Advanced Ads in the search results and click on the Install Now button.

Screenshot of manual installation of Advanced Ads, step 3 of 5

Click on Activate.

Screenshot of manual installation of Advanced Ads, step 4 of 5

You should see the new Advanced Ads item in your WordPress menu.

Screenshot of manual installation of Advanced Ads, step 5 of 5

Step-by-step installation video

How to install Advanced Ads

Connect Google AdSense Now

Make sure you have a Google AdSense account. If you don’t, you can create an account here.

Make sure that you have Advanced Ads activated on your WordPress site—follow this guide.

Go to Advanced Ads > Settings and click on the AdSense tab.

Screenshot of configuration of AdSense in Advanced Ads, step 3a of 6

Screenshot of configuration of AdSense in Advanced Ads, step 3b of 6

Connect to your AdSense account using the Connect to AdSense button.

Screenshot of configuration of AdSense in Advanced Ads, step 4 of 6

Screenshot of configuration of Google AdSense in Advanced Ads, step 5 of 6

Enable the Auto Ads option to verify your site. No further coding is needed.

Screenshot of configuration of AdSense in Advanced Ads, step 6 of 6

How to add AdSense Auto ads without coding

Make sure that you have Advanced Ads installed on your WordPress site—follow this guide.

Make sure that you have connected Google AdSense to your WordPress site—follow this guide.

Either allow Google AdSense Auto ads to automatically inject ads into your WordPress site…

Auto ads

…or place Google AdSense ads manually into allocated ad spots on your WordPress site.

Manual ads

How to set up your ads.txt

Connect Google AdSense Now

You can find it in the URL when you are logged into your AdSense account. It contains the prefix pub- followed by a lot of numbers. You can also find your Publisher ID under Settings > Account > Account Information in your AdSense account.

This section is relevant if you cannot connect to your AdSense account under Advanced Ads > Settings > AdSense or if the connection is lost.

Try to disconnect and re-connect your account again
The connection might not work when your account has more than 1,500 ads. This is not a hard limit, but something we saw occasionally.
Make sure that your AdSense account is fully verified.
Check if you connected with the right Google account.

Here you find the most common reasons for ads not showing up. Our aim is that all items can also be checked by less technical users. The most common reasons for AdSense ads not showing up are…

The AdSense account or the website is new: Wait 48 hours, but keep in mind that it might take weeks for everything to work correctly.
Your website was not added: Go to Account > Sites in your AdSense account and add it.
The ad is new: Simply wait 30 minutes and refresh the page.
Your site does not comply with the AdSense policies: Review the policies here.

This page explains the most common AdSense errors and warnings and what you can do about them. We are listing the warnings from your AdSense account or error console and the appropriate warning in your dashboard.

How to set up AdSense Auto ads in WordPress

We’ll show you a great way to get started with AdSense ads on your WordPress site by enabling Auto ads without further coding.

How to set up AdSense on AMP pages

Learn how to convert your AdSense ads with a single click so that they flawlessly display on AMP pages.

How to manually place AdSense ad units in WordPress

This step-by-step guide shows you how to add AdSense ad units to your site and place them where you want them to appear in WordPress.

The ultimate guide to AdSense ads.txt on WordPress

This quintessential guide on how to use the ads.txt file on WordPress presents specific examples for AdSense.

How to integrate Google AdSense sticky ads

Google AdSense now allows sticky ads. These can increase revenue significantly, but there are some caveats when integrating them.

How to set up AdSense Multiplex ads in WordPress

In this tutorial, you’ll learn how to create Multiplex ads in your AdSense account and embed them on your WordPress website.

How to add AdSense In-feed ads to WordPress

Learn how to place an AdSense In-feed ad between posts on your WordPress site without the need to code it yourself.

What is invalid traffic in Google AdSense?

Google AdSense marks “invalid traffic” in the payment reports and cancels that revenue. Find out what it is and how to prevent it.

How to lazy load AdSense ads on WordPress

We will show you how to set up lazy loading for AdSense ads and how this feature can benefit revenue and page performance.

How to remove the yellow background from AdSense ads

A short tutorial about how to remove the yellow background of Google AdSense ads that appears in some WordPress themes.

Google AdSense ad formats

This guide explores all available ad formats from Google AdSense—like display ads, in-article ads or anchor ads.

Get Support Now

More than support

Our team has more than 10 years of experience running our own sites with up to 100 Million ad impressions per month.
There is not much we haven’t seen yet and we are happy to share our insights with you.

You have just started using Advanced Ads and aren’t sure whether you have embedded Google AdSense correctly? Take this opportunity to request a free audit from a certified AdSense partner.

We will help you avoid issues and achieve higher revenue. Simply open a new thread and explain your problem and where you would like Advanced Ads to place your ads.

Request AdSense Audit Now

Frequently Asked Questions

General FAQ

The free version of Advanced Ads already offers many dedicated AdSense features. With Advanced Ads Pro and individual add-ons, you can extend this toolbox with premium features.

The All Access pass is by far the best deal and includes all available tools and functions, including Click Fraud Protection, Lazy Loading, Tracking, Sticky Ads, and AdSense AMP integration.

You need a license activation for each website. Activations on staging sites don’t count towards your limit if they meet the requirements for test sites.

In a multisite network, you can install and activate our add-ons on as many component sites as your license has activations left. Learn more about Advanced Ads on multisites.

Yes, you can always upgrade to All Access from any add-on, from a lesser to a larger number of sites, or switch to our long-term deal. You will only pay the difference between what you’ve already paid and the price of the new package. Read more about upgrades.

Advanced Ads can only be installed on WordPress sites where you are able to install plugins freely.

However, you can use the ad server feature or the REST API to deliver ads from a WordPress website to non-WordPress websites.

We’re happy to offer refunds within 30 days of your initial purchase. There are no other conditions or hidden policies—just let us know, and we’ll process your refund immediately. You can find more information about our refund policy here.

Log in to your AdSense account and navigate to the Ads section. Create an ad unit and choose the ad type, size, style, and other preferences. After creating the ad unit, copy the ad code provided and embed it on your website by using a plugin like Advanced Ads.

Use the Google AdSense WordPress ad manager plugin Advanced Ads. After installing and activating the plugin on your WordPress website, connect your website to Google AdSense by clicking “Connect to AdSense” in Advanced Ads > Settings > AdSense. Once connected, you only have to decide whether you’d like to allow AdSense to place ads automatically or assign them to dedicated ad spots manually.

In general, ad scripts may impact page load times. To mitigate this issue and maintain a fast-loading WordPress site, install Advanced Ads Pro and activate its Lazy Loading feature. Go to Advanced Ads > Settings > Pro, check the box for the Lazy Load module, and set the distance from ads at which browsers should load the media. Activate the feature on individual ad placements and you’re good to go!

Get Advanced Ads for free

You're using WordPress and would like to get Advanced Ads for free?

Take over control in your backend

Place ad units from your account without coding

Create your ads.txt file automatically

Pin your ads to your visitor’s screen